Predicting the future for vacation rentals.
My comment for the Author Amy Hinote of VRMIntel article.
Awesome rant!!!! (Her word not mine. :-)
You are so right about travelers bypassing the OTA services as they are increasingly becoming aware of the #BookDirect benefits, most of all foregoing the OTA "hand of greed" valueless service fees.
The market top of funnel will soon be cracked wide open by new fee-free listing and market place sites with direct access to owners & PMs, without any extra site fees levied on the traveler.
https://www.vrmintel.com/editorial-vacation-rental-industry/#comment-65714
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Great article. I just commented too.